Wednesday, 9 August 2017

Google Analytics

Google Analytics


Google Analytics is a service provided by google which tracks and reports website traffic. This service was launched by google in november 2005. Using this we can find the location of visitor,how long they stayed  and their geographical position.

Visit

It is the number of times the website was visited.

Pageview

It is defined as total number of pages viewed.

Visitors

It gives the number of users visited our site.

Visit's are classified as follow:
  • Direct Traffic\ Natural Traffic
         Visitors either enter the URL of the required website or it will be bookmarked. 
  • Referal Traffic
          Visitors visits the website by referring URL from other sites.  
  • Social Media Traffic
          Visits from social media such as facebook, twitter etc..
  • Organic Traffic
           Visitors coming from unpaid search engine such as google, bing etc....

Steps to install Google Analytics

  1. If you have google account you can goto google analytics and click the sign in to google analytics option.                                                                                                                               
                   google analytics signin                                                    
  2. Three steps with greetings will appear on the screen. 
  3. Click the sign in button.
  4. After signing in you will be redirected to the following page which shows the information that has to be filled for the webpage.                                                                                                      
                       google analytics webpage setup                                              
  5. Add account name, website name and website url 
  6. Choose the appropriate industory from the list.
  7. Choose the country based on the working country.                                                                         
                       tracking id                                                
  8. Click Get Tracking Id
  9. Now google analytics terms and conditions appear. Agree it by clicking i accept.
  10. Copy the tracking id.                                                                                                                        
                          track code                                              
  11. Go to your blogger. Choose settings > other > paste the id in google analytics text box and save it.
                         pasting code to blogger                                                                                                                          
  12. Goback to analytics page and copy the tracking code (It has to be pasted on every pages of website to know the status).
  13. Go to blogger > theme> edit html and the script before closing head tag(</h>).                                     
                           pasting tracking code                                                        
  14. Save it by clicking save theme. Now tracking code installation is completed.                               
                           real time overview                                                   
  15. Go to analytics page and select Real Time > Overview. It shows the real time track of our website.
Using this we will get details of the visitors, time they spend, their location etc...
You may also visit my previous post on Webmastertool


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